The Science Of Gift Wrapping Explains Why Sloppy Is Better
They say appearances can be deceiving. In the case of gift-giving, they might be right. Results showed that expectations were significantly higher for the neatly wrapped gifts compared with sloppily wrapped ones. However, after the reveal, participants receiving the neatly wrapped gift reported that it failed to live up to their expectations, while those who got the sloppily wrapped gift said it surpassed their expectations.